- The trademark symbol does not need to be included in every use of the trademark, but should always be used: (a) the first time the trademark is used in any document or other materials referencing the mark; and (b) on all prominent placement of the trademark (e.g. titles, headings, etc.).
- The mark’s symbol should appear immediately after the mark, and the mark legend attributing ownership to UCAR should be placed at the end of the title page of the document (or the end of a web document) in the form of a footnote, in the same font as any copyright notice. For example, “PIKALERT™ is a trademark of the University Corporation for Atmospheric Research;” or “WRF® is a registered trademark of the University Corporation for Atmospheric Research.”
- Do not use UCAR trademarks to identify products or services that do not belong to UCAR.